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Person wearing blue sneakers and rolled-up jeans walking on coastal rocks with the sea in the background.
Person wearing blue sneakers and rolled-up jeans walking on rocky terrain near a body of water.

Eli RB9X

One Shoe for Every Summer Plan

Superior traction. Built to last. Business as a force for good.

Explore icebug
Close-up of a person wearing beige hiking shoes with dial fastening, standing on a forest trail, surrounded by greenery.
Close-up of a hiker's foot in a brown and beige shoe splashing through a muddy puddle on a forest trail, surrounded by greenery.

A shoe for all adventures

Say no to PFAS! Choose Rover 2

Two people walking on a seaside path, wearing casual sneakers—one green, one blue. Background features houses and a cloudy sky.
Person wearing green sneakers and frayed jeans standing on a rough stone surface against a peach-colored wall.

Mosi RB9X

A summer classic

Two people trail running through a lush, sunlit forest, with one leaping over a moss-covered rock.
Close-up of a runner's shoe kicking up dirt on a forest trail, showcasing vibrant tread patterns and dynamic movement among tall trees.

Trail Running Shoes

Run with great traction

Close-up of a person in light pants stepping on rocks, wearing sneakers with yellow soles, against a backdrop of water and distant cliffs.

Shoe finder

Need help finding the right shoe for your next adventure? We’ve got you covered! Try our shoe finder here.

Find your match

It's not about being perfect but about doing the right thing when we know what the right thing is.

Man walking past posters in a subway station, featuring a message about forest conservation and an image of a dense green forest.

Our promise to you

Great shoes. Fair conditions. Radical transparency.

Read Our promises

We’re in it for the long run.
and so is our gear.

While most private companies put the shareholders’ interest solidly first – Icebug choose to highlight Nature, Society, Customers, Employees, Suppliers and People involved in the supply chain.

Owner's Directives